Google has officially announced the Pixel 10 lineup, and there’s a lot to dig into. Like last year, there are four devices — the Pixel 10, the Pixel 10 Pro, the Pixel 10 Pro XL, and the Pixel 10 Pro Fold — and the phones have some nice improvements and new features that might be worth the upgrade.

In the age of incremental phone upgrades, Google just gave the Pixel 10 a leg up over a lot of other baseline flagship smartphones.

Google today announced the launch of its next-generation Pixel 10 smartphones, including the Pixel 10 Pro Fold, the Pixel 10 Pro XL, the Pixel

Google has officially debuted the tenth-generation Pixel lineup, which includes the Pixel 10, Pixel 10 Pro, and Pixel 10 Pro XL. The Pixel 10 phones feature a new and refined design, a more powerful chip, and AI smarts everywhere. This iPhone rival is available for preordering August 20 and will be widely available on August 28.

The Pixel 10 lineup doesn’t dazzle on the outside, but inside, it packs serious power, sharper cameras, and next-gen AI—at the same price as last year's models.

To nobody’s surprise, there’s a new Tensor G5 chip, with a 35% faster CPU, powering everything. The Pixel 10 comes with 12GB of RAM standard and two storage options (128GB and 256GB). And for the first time on any Pixel phone, there’s built-in Satellite SOS, which works more or less the same as it does on newer iPhones.

This means you should be able to use them to set up and pair Matter-over-Thread smart home devices, even if you don’t have a Thread Border Router. Apple’s newer Pro iPhones also support Thread, and while the Pixel 9 series has the hardware,

The Pixel 10 Pro series introduces a new “sensitive eyes” setting that doubles its display PWM rate to 480Hz. The option is limited to the Pro models, with partial support on the Pro Fold, and none on the base Pixel 10. This is Google’s first significant step toward helping flicker-sensitive users, but it could go further.