My shampoo shelf tells the story of my many failed hairstyles. There’s the purple shampoo from my DIY-bleach escapades — and the bond builder that recovered the damage. There’s the hydrating shampoo ...

Purple shampoo aims to remove yellow or brassy tones from hair by depositing a small amount of violet pigment on it during a wash. Companies often market it to those with blonde or lightened hair.

We independently evaluate all of our recommendations. If you click on links we provide, we may receive compensation. In the long run, a good purple shampoo can save you money at the salon People ...

If you have blonde or silver hair, don’t you always want it to look bright? Purple shampoos have purple or violet pigments, which neutralize light hair’s brassiness and tone it to restore the original ...