It’s summertime in Chapel Hill. The school year has ended and the buzz of student activity has died down, but in its place is the distinct whirring of newly-uprooted cicadas. This familiar thrum is ...

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One of the most important decisions you will make when starting your business is choosing your niche. Your niche determines not only what type of customers you will serve but also how successful you ...

You’ve been told time and again that knowing how to find ideal niche keywords is a game-changer. You nod, smile and pretend you understand. The truth? It’s all Greek to you. Your website looks like ...