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Hennessy, owned by LVMH and Diageo, launched a new campaign and a fresh visual identity this week, per information shared with Marketing Dive. The “Made for More” campaign features singer-songwriter ...

When LeBron James picks up the bottle of Hennessy, you’re not quite sure what he’s going to do with it—until he pops it on his index finger and starts spinning it like a basketball. The fact that this ...