Jewellery ad volumes for August–September 2025 grew 130% over 2023 levels and 93% over 2024, according to TAM Media Research ...
Cleverly connecting Fevicol’s unbeatable bond with the idea of the Louvre museum heist, the ad suggests that even a grand theft could have been prevented if the stolen jewels had Fevicol’s glue. The ...
To capitalise on the ongoing wedding season in India, jewellery brands have come up with various campaigns. The narrative of all the ads is quite different, though. In an attempt to woo consumers and ...
Alex Kosene wasn’t thinking about making a television commercial when he wandered into Reis-Nichols Jewelers about a year ago. He just wanted someone to fix his watch. At the time, Reis-Nichols had no ...
The photo, shot by fashion photographer Peter Lindbergh, features a real life gay couple from New York, accompanied by the text “Will you?” Cute, right? Tiffany is hardly the first company to feature ...
A heartwarming new ad suggests that the unique bond between children and their mothers can be felt as much as seen. The ad, for Pandora Jewelry, shows a group of six children wearing blindfolds who ...
An advertisement for traditional Indian jewellery starring a transgender model is winning hearts in India. The one-minute-40-second video charts the story of transition of a trans woman - an awkward ...
New Delhi: With the tagline “pure as love”, a recent unconventional jewellery ad that traces the journey of a trans woman has garnered immense love and praise from Bollywood celebrities and the common ...
India's ace designer, Sabyasachi seems to be always in the line of fire. After inviting wrath for his recent ‘Intimate Fine Jewellery’ collection, which was called out for denigrating the mangalsutra, ...
Back from judging the Miss World pageant in Johannes-burg, Priyanka Chopra will be reliving her moment with the crown and her entry in Bollywood in a jewellery ad Back from judging the Miss World ...
Mohanlal's recent jewellery ad, praised for its graceful portrayal of femininity, has captivated audiences and critics alike. Stylist Shanthi Krishna reveals the challenges of creating the look, ...