Tourism campaigns do the heavy lifting of promoting a state’s amenities and allure all in a short, quippy slogan. This May ...

GRAND RAPIDS, Mich. (WOOD) — Tourism group Pure Michigan has collaborated with a Michigan perfume shop to create FRESH, a fragrance inspired by Michigan summers. The scent, which is available for $32 ...

Through one filmmaker’s lens, winter in Michigan unfolds across sweeping landscapes, cozy charm, and the simple joy of the ...

MICHIGAN — Before Michigan was marketed as “Pure” it was called a haven, a playground and an empire of tourism. Tourism ...

Visit Southwest Michigan is moving to a new location in St. Joseph into a space it calls one of downtown's most visible ...

Northern Michigan's Old Indian Trail markers are being restored, connecting modern travelers to ancient Native American ...

On Mackinac Island, events are straight out of a Hallmark movie. Farther south in the Motor City, Campus Martius Park and the Robert C. Valade Park are rife with activities. When it comes to traveling ...

Travel Michigan has earned the top-ranking among the 50 official U.S. tourism office websites in the use of social media. In a recent study, "How Social is Your State DMO," conducted by Gammet ...

GRAND TRAVERSE COUNTY — Tourism leaders recognized several Northern Michigan organizations and individuals for their impact on the state’s $50 billion travel industry during the 2026 Pure Michigan ...

As Michigan prepares for another summer travel season, one thing is increasingly clear: President Donald Trump’s tariffs and border detention issues are sparking backlash that could reduce ...

Tourism is a huge business in the Great Lakes State, which is why Janet Korn of Experience Grand Rapids, Kelly Wolgamott of ...

The ongoing labor shortage, lack of affordable housing for workers and the challenges surrounding short-term rentals are among the top concerns of state tourism leaders as the peak summer season ...