As a maker of both TVs and mobile devices, Samsung is in a position to benefit from an offering such as Mobile Conversion. Three-quarters of U.S. households own at least one Samsung device, and the ...
After launching its interactive ad format on CTV in March, Samsung Ads’ “GameBreaks” is expanding its portfolio of fun-sized, interactive mini-games. Four new gaming titles will soon be available to ...
NEW YORK—Samsung Ads has debuted a new interactive advertising format, Creative Canvas, that helps automate and deliver interactive ads. That makes Samsung Electronics the first television ...
Expanding its effort to attract more mobile gaming advertisers, Samsung Ads is offering an advertising product that targets mobile gamers who watch content through Samsung TV Plus — its connected TV ...
Samsung Ads has announced the launch of its GameBreaks ad format in the UK market, following a rollout earlier this year in the US and Canada. Built natively for Samsung Smart TVs, GameBreaks ...
At IAB NewFronts 2025, Samsung Ads, the advanced advertising division of Samsung Electronics, is calling on brands to go beyond the status quo and unlock the full performance potential of connected TV ...
Samsung has decided to poke fun at Apple yet again, and it’s using the Galaxy Z Fold 7 once more. Dylan Efron and Jake Shane are back to act in this ad, and the iPhone 16 Pro Max is on the receiving ...
After kicking off an unpopular pilot test last month, Samsung made the practice of having its expensive smart fridges display ads official this week. The ads will be shown on Samsung’s 2024 Family Hub ...
Samsung Ads, the advertising arm of Samsung Electronics’ media division, has promoted Lauren Barnett to Head of UK Sales. In her new role, Barnett will lead the UK sales team, leveraging Samsung’s ...
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