The legacy Tektronix logo has been refashioned, with the angle incorporated within the logotype as an upwards gesture of progress. The sans-serif type is given character by subtly clipping the 'T' ...

The Tektronix oscilloscope has been a hardware staple on engineers' lab benches for 70 years. As the Washington County company begins its eighth decade, Tek is thinking more about software.

Figure 1. Tektronix CEO Pat Byrne unveils the new logo at a recent employee meeting. Thousands were asked to contribute to logo and updated game plan. See comparison below. Having being involved in a ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. BEAVERTON, ORE.—As Tektronix approaches 70, the provider of measurement tools has changed up its ...

Test and measurement vendor Tektronix on Monday launched a new logo and brand strategy – ahead of the company’s 70th birthday. The US technology company said the new logo is the most significant ...