Have you ever heard the saying knowledge is power? … Well, then why don’t you have any idea what days of the week and times of the day your ads are knocking it out of the park in terms of impressions, ...

CPM Advisors’ CEO Rob Leathern noted yesterday that you can’t target Yahoo! through Google AdWords or the new Google/DoubleClick Ad Exchange even though you can target the other 199 of the top 200 ...

Search Engine Watch Forums moderator, abbottsys, posted detailed feedback on Google Ads Being on Yahoo Search. The Search Engine Watch Forums thread has only one post but deserves a lot more ...

Yahoo is set to release two search advertising tools in Sponsored Search next week before the company reports earnings on Jan. 26. Despite the agreement with Microsoft to power the search engine's ...

A rather interesting discussion is blooming at Webmaster World about locally targeted search advertising via Google AdWords and Yahoo Search Marketing. Both Google and Yahoo offer a form of locally ...

Jeremy Zawodny of Yahoo is up first. He explains that an API is a consistent way for a programmer to work with a third party software. The traditional way to do that in the past was to do screen ...