China is a market on the programmatic verge – Magna predicts that China and Japan will surpass the UK programmatic ad market by 2017 – and Alibaba seems more than ready to embrace it. The Chinese ...

While the majority of Alibaba’s revenue comes from advertising, most is direct-response or performance-based. Now the Chinese ecom juggernaut has its eye on brand dollars and is looking to digital ad ...

HONG KONG (Reuters) - China's e-commerce giant Alibaba Group Holding Ltd said on Wednesday it had bought a controlling stake in online marketing company AdChina, an investment aimed at bolstering its ...

AdChina, a Shanghai-based online advertising network, has raised $10 million in Series A funding led by Mayfield China. AdChina, a Shanghai-based online advertising network, announced today that it ...

Despite the inexorable trend of the convergence of TV and the web, advertisers face challenges such as how to properly plan and allocate their advertising budgets and how to get the best results from ...

Tencent, China’s largest Internet company by revenue, announced today that it has hired Peter Cheng, the former chief operating officer of AdChina, as the general manager of Tencent’s online media ...

AdChina Mobile Ad Network bridges the gap between computers and mobile through content targeting, geo-targeting and mobile device targeting technologies. It facilitates the connection between online ...

According to the company, the deal allows global advertising clients to bank on AdChina’s network to publicise their campaigns to audiences in China. AdChina claims more than 400 sites in its network, ...

Alibaba Group said yesterday it has bought a controlling stake in Shanghai-based digital advertising company AdChina to beef up online advertising services for vendors. The Alibaba Headquarters in ...

Chinese e-commerce giant Alibaba said Wednesday it has bought a majority stake in online marketing company AdChina to develop its online and mobile marketing capabilities. Alibaba is not disclosing ...