News

Coconut oil prices are rising sharply in Asia, especially in India. Supply shortages and high demand for coconut water are ...
Xiaomi's second-quarter global smartphone shipments rose 0.6% from a year earlier to 42.4 million handsets. However, its ...
Global cosmetics giants, including Shiseido and L'Oreal, are aggressively targeting India, anticipating substantial growth in its luxury beauty market. Fueled by young, affluent, and digitally ...
FMCG brands are prioritizing first-party data strategies, leveraging q-commerce and D2C for deeper customer insights. The ...
Parle remains India's top in-home FMCG brand for the thirteenth year. Britannia leads in out-of-home purchases for the third year. Consumer choices increased to 120 billion in 2024. Surf Excel entered ...
The 'Promotion and Regulation of Online Gaming Bill 2025' threatens real money gaming platforms, potentially impacting sports sponsorships, especially in cricket. While the bill aims to regulate the ...
FMCG brands are moving beyond traditional sales and media data to build robust first-party data strategies. With digital ...
Xiaomi plans to enter the European electric vehicle market by 2027, aiming to challenge established players like Tesla and ...
Ipsos appoints Jean-Laurent Poitou as the new CEO, succeeding Ben Page on September 15th. The decision comes as Ipsos aims to ...
Explore the evolution of marketing analytics from its historical roots to the digital age, understanding its significance in ...
Guess has agreed to be acquired by a group including its co-founders, CEO, and Authentic Brands in a deal valuing the company at $1.4 billion. Authentic Brands will acquire 51% of Guess' intellectual ...
Digital: Baidu, the Chinese search engine giant, reported a 4 per cent drop in second-quarter revenue to 32.71 billion yuan, slightly below analysts' expectations, as its core advertising business ...