Mid-flight budget changes trigger step changes, new limits, and revised forecasts. Here’s how to model the impact and avoid ...

Niche markets don’t generate enough data for standard Google Ads playbooks. Learn how to use signals and automation when ...

Google Ads upgraded Creator Partnerships with new creator search and management tools, making it easier to manage YouTube ...

This week’s PPC Pulse covers Reddit Max Campaigns, Google Creator Partnership updates, and Microsoft’s new targeting ...

We all know that the issue here in Connecticut is affordability, as it is across the country,” the GOP leader said.

During 2025, Google began rolling out two of its most ambitious search engine initiatives: AI Overviews and AI Mode ...

Portside Marketing has announced the expansion of its service offerings to include Google Ads Management, formally integrating paid search advertising into its existing search engine optimization ...

Boost Ads is a well-established Google Ads agency in India, founded by Anaam Tiwary—one of the country’s most respected names ...

Reddit introduces Max campaigns, a new automated campaign type designed to simplify setup, improve performance, and provide ...

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its artificial intelligence capabilities to transform search engine optimization and Google Ads campaign management for ...

The year in Adtech captures the platform launches and partnerships that reshaped the Middle East’s adtech landscape in 2025.

Google has finalized the minimum audience size to which advertisers could remarket, reducing the number to 100 active users across all networks and audience types.