Discover how Nikhil Gandhi, the former executive at TikTok, is transforming commercial environments in the UAE with VYYB AI ...

Explore how brands leverage controversy for attention in advertising, featuring Sydney Sweeney and viral strategies from ...

George Kovoor, former PepsiCo executive, becomes Parle's first-ever CEO, steering the company towards innovation in a ...

Dpdp: As the Digital Personal Data Protection Act approaches its milestone, advertising agencies face new challenges in data ...

Discover how Reliance Consumer Products is transforming the Indian FMCG landscape with global-quality products at affordable ...

Explore the evolution of streaming in India, its audience growth, economic challenges, and the future of content delivery.

European and Chinese automakers showcase 60 new models amidst intensified competition for market share at the Paris car show, ...

MiQ India announces significant leadership changes with Ashish Ashdhir, Sameer Bajaj, and Yasser Suhail taking pivotal roles ...

A recent study by SuperStuff highlights a rising compensation gap between corporate employers and marketing agencies in India ...

While JioHotstar is making progress on independent measurement, the wider CTV ecosystem continues to grapple with opaque ...

Connected TV is becoming more addressable, but measurement has yet to keep pace. While JioHotstar is making progress on ...

LVMH reports disappointing third-quarter sales growth due to weakening demand in China, raising concerns over the luxury ...