Meta will ban advertising and paid marketing messages from ByteDance, the parent company of TikTok, across its platforms in ...
Publicis Groupe has reported organic net revenue growth of 5% in the third quarter of 2026. With net revenue at €3.81bn ...
Some luxury car brands strictly target male audiences. However, Genesis is deploying Korean hospitality and cultural trips to ...
“Send Nudes,” a self-initiated campaign from the women-led New York agency, asks women to take topless photos of themselves and save them, creating a visual record they can review later for changes in ...
WPP has been undergoing a restructuring under CEO Cindy Rose. Earlier this year, the company created WPP Creative as part of ...
Big Spaceship named Raphaël Bouquillon as chief client officer, Alessandra Pinho as chief strategy officer and Simon Harrison ...
McDonald’s is the latest major brand to enter the crowded world of commerce media. The fast-food giant is piloting a media ...
Created with GSD&M, the airline’s Enter Airplane Mode platform turns phone notifications into Rapid Rewards points.
During Advertising Week New York (AWNY) this week, comms pros discussed how social media is transforming political campaigns, ...
To mark the cofounder’s departure, the agency released a spoof infomercial for GPT Rich, a phone line that delivers his ...
Teaming with creative agency Beautiful Destinations, the hospitality giant scaled content across more than 1,600 OOH ...
Jon Cook, global chief executive at VML and global CEO of WPP Creative, is exiting the network after 30 years. Cook will ...
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