India is experiencing a resurgence of natural beauty practices, driven by a growing awareness of health and sustainability.

The marketing world has transformed dramatically over the past decade. Today’s consumers are savvier and quicker to dismiss anything that feels repetitive or insincere. They crave substance. Brands ...

Electric vehicle sales are surging to record highs, driven by new brands and more affordable prices that are prompting more ...

Meiyume, an ODM and OEM leader in the beauty industry, invites beauty brands to explore “Your Beauty Blueprint: From Insights ...

In a landmark collaboration with ICICI Prudential Life, Infidigit, one of India’s leading SEO agencies, is setting a new ...

From digital Gucci fashion drops to AI stylists, luxury fashion has jumped on board the AI train, writes Paul Armstrong.

Luxury’s long boom is over. As the global market corrects, Hermès, Rolex and Cartier thrive. while LVMH, Gucci and Swatch ...

Take Sholay. It wasn't just a movie, it was an experience. At its heart, it is a story of friendship -- between Jai and Veeru ...

Loyalty is re-emerging as the new battleground for Asia Pacific (APAC) retailers, as brands shift from transactional tactics ...

As large language models increasingly intermediate consumer-brand interactions, here’s what marketers need to do.

Today’s luxury buyers want authenticity, meaning and values-driven experiences. Luxury is now defined by emotional connection ...

Driven Brands currently trades at $17.10 per share and has shown little upside over the past six months, posting a middling ...