News

Jane Palfreyman steps into SBS acting managing director role

Jane Palfreyman, the SBS chief marketing and commercial officer, has been appointed acting managing director by the station’s board as it searches for a new boss.This comes after James Taylor stepped ...

The Coffee Club harnesses ‘the glow of the old’ with Jana + Koos

The Coffee Club has undergone a rebrand under the banner ‘Nowstalgic’, combining new with “the glow of the old”.Intended to mark the next phase of a transformation that began in 2024, the new identity ...

Flourish PR reappointed as communications agency for Olivia’s Walk & Run for Wellness

Flourish PR returns to lead the campaign for for Olivia’s Walk & Run for Wellness.The announcement:Flourish PR has been reappointed as the communications agency for Olivia’s Walk & Run for Wellness.

Tango and Cache want to help advertisers buddy up with AI

Three former VML department heads and an Accenture Song AI specialist walk into a bar. Or was it a Zoom meeting?At any rate, Ross Weythman, Craig Page, Rhys Turner, and Patrick Rabier decided to form ...

‘A crack in the wall’: Meta accused of inflating Shops ad performance

Meta has been accused of inflating the return on ad spend (ROAS) for ads running on its Shops network, in serious allegations from a former product manager of the Shops ads team.The claims, first ...

ABC implements strict social media rules for staff

The ABC has issued strict new social media rules for its employees and contractors, following its high-profile legal battle ...

Doohly secures partnership with Place Exchange

Doohly has entered into a partnership with Place Exchange that allows “Doohly-powered networks to natively transact through Place Exchange, creating greater scale and flexibility, and unlocking higher ...

Cosmetic advertising is under fire: What agencies must know before September 2

Australia’s $4.1 billion cosmetic injectables industry is in the midst of a marketing reckoning. With growth forecast to ...

Nine appoints two new executive producers to Sydney 6pm News

Hannah Spurr and Luke Taylor have been appointed executive producers of Sydney 6pm 9News.Nine’s Sydney news director Michael Best told staff today in an internal message, seen by Mumbrella.A Nine ...

Subaru Australia releases all-new Forester Hybrid with national media campaign

The integrated campaign, in partnership with Starcom Australia and Epsilon Australia, showcases Subaru’s new Forester Hybrid.The announcement:Subaru Australia has unveiled the all-new symmetrical all ...

AI-Ready for Marketers launches as first end-to-end AI education program for marketing leaders

The Australian Centre for AI in Marketing (ACAM) has unveiled a practical program designed to close the skills gap in AI adoption across the marketing industry. The announcement: The Australian Centre ...